Signs It’s Time for A Strategic Pivot


As business owners understand, the business world is constantly changing and evolving. To capitalize on these opportunities, or to remain competitive, businesses constantly need to consider a strategic pivot. This article will examine some common signs that it is time to consider strategically changing your business.

One of the biggest reasons why you should consider changing your business approach is if you are no longer in touch with your target market or the market conditions are starting to shift. As the world evolves the target market’s needs will change as well, if you don’t adapt your business to suit those changing needs, you risk losing market share and allowing competitors into the market. For example, the taxi industry has largely failed to evolve. This has allowed Uber to enter the market and caused taxis to lose market share. By being open to adapting in response to changing markets or evolving technologies, you can create innovative new ways of serving your audience and increase your market share.

Another key sign that you should consider changing your approach to business is if the business is no longer growing. At the end of the day, you need money to continue running your business. If the business is no longer growing or the amount of money that you are making is declining, this is a sign that something is wrong. Another sign of problems is having a high turnover rate. Being unable to retain staff may be an indication of a negative culture developing inside the company. If you don’t make changes to address this, the bad company culture will begin to impact performance. Additionally, market conditions may mean that your current plan doesn’t currently have any viable way to continue growth into the future. In this case, you might need to consider changing direction.

Finally, if you are no longer feeling passionate about the business or no longer feel challenged, it might be time to change your approach. Businesses require a strong leader. If you are started to lose interest in the business, then performance will start to fall. The reasons you are no longer excited by the business may vary and include reasons like burnout or the business being too monotonous. Regardless of the reason, if you are feeling this way something needs to change, both for the business and your own mental health.

This article has examined some common signs that you might need to adjust your approach to business. First, we looked at how changing market conditions might cause you to readjust your approach to business. Then, we examined how a lack of growth or a high turnover rate might indicate growing problems within the organisation that should be addressed. Finally, we looked at how a loss of passion indicates you should change your approach to business. Now that you know some common warning signs, it is hoped that you will be able to make an educated decision about whether or not you change your approach to business.