A NEW WAY IN THE DIGITAL WILDERNESS
Our women-led digital consultancy helps to shift the perspective for Fortune 100 brands and media companies to grow devoted long-term relationships with women consumers in an emotional and intuitive way.
We are committed to leading the way in conceptualization and innovative growth options with uniquely branded experiences tailored for each client.
Identify brand position & elite business opportunities, exclusive corporate demonstration
Research, defined metrics, trend analysis, market options, channel strategies, competitive analysis
Vision clarity, market position, targeted demographics, timeline mapping
Strategy Implementation, Content & Creative management, GTM plan
Leadership’s ability to discern positioning on race and gender diversity.
Creating shifts in the industry to align with core values for all groups of women.
Women-first teams from inception to completion.
Quick. Agile with seamless execution.
Our partners are best-in-class.
We deliver results.
A FEW SELECTIONS FROM OUR PLAYLIST
ADG’s team has been fortunate to work with great companies.
WOMEN-POWERED PROPRIETARY RESEARCH
THE TRILLION DOLLAR WOMAN: WHY BLACK WOMEN ARE LEADING THE WAY
African-American women are leading the way in spending power. They are fiercely loyal and drawn to brands that embody traits displaying black womanhood. The AFRICAN-AMERICAN WOMAN: OUR SCIENCE, HER MAGIC REPORT analyzes the propelling buying power tuned at an estimated figure of $1.5 TRILLION that black women will contribute to brands by 2021. We collect and analyze data across a myriad of channels, which allows us to identify core opportunities for companies globally.
Be Ahead Of The Curve.